僅投資2000萬,1萬方!包頭萬郡宴會(huì)中心 | 互向設(shè)計(jì)

結(jié)婚產(chǎn)業(yè)觀察·2025-01-14 09:32
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該項(xiàng)目占地面積1.05萬平方米,僅投資2000萬,集婚禮策劃執(zhí)行、婚宴星級(jí)餐飲為一體的主題宴會(huì)中心。

 Project Interpretation

項(xiàng)目解讀

包頭萬郡宴會(huì)藝術(shù)中心由廣州互向建筑空間設(shè)計(jì)率領(lǐng)各團(tuán)隊(duì)共同打造。自2024年2月起,團(tuán)隊(duì)為該項(xiàng)目提供建筑外觀、室內(nèi)和景觀的一體化設(shè)計(jì),并全面負(fù)責(zé)設(shè)計(jì)與項(xiàng)目監(jiān)督,涵蓋從概念到落地的全過程。項(xiàng)目歷時(shí)一年多建設(shè),預(yù)計(jì)于2025年5月正式投入使用。

Baotou Wanjun Banquet Art Center was jointly built by various teams led by Guangzhou Mutual Architectural Space Design. Since February 2024, the team has provided integrated design for the exterior, interior and landscape of the project, and has been fully responsible for the design and project supervision, covering the entire process from concept to implementation. The project lasted more than a year to build and is expected to be officially put into use in May 2025.

包頭萬郡宴會(huì)中心

宴會(huì)迭代中輕資產(chǎn)和運(yùn)營導(dǎo)向的藝術(shù)空間

A lightweight and operation-oriented

 art space in the urban renewal of Baotou WanjunBanquet Center

項(xiàng)目概述

Project Overview

包頭萬郡宴會(huì)中心坐落于包頭市青山區(qū)文化路,位于包頭市區(qū)黃金地段,地理位置優(yōu)越,交通極為便利,該項(xiàng)目占地面積1.05萬平方米,建筑面積8019平方米,投資1000萬+,集婚禮策劃執(zhí)行、婚宴星級(jí)餐飲為一體的主題宴會(huì)中心。宴會(huì)酒店呈現(xiàn)了奧斯卡、韓系、新中式、圣殿等多個(gè)主題宴會(huì)廳,每個(gè)主題廳都有其獨(dú)特的設(shè)計(jì)和裝飾風(fēng)格,另外配備了7個(gè)高端商務(wù)包廂和2個(gè)主題定制宴會(huì)包廂,以滿足不同賓客的喜好和需求。隨著婚禮宴會(huì)行業(yè)競爭越來越激烈,重資產(chǎn)、重規(guī)模已經(jīng)成為同行業(yè)較量的成規(guī),且產(chǎn)品同質(zhì)化、服務(wù)同質(zhì)化、營銷同質(zhì)化,都越來越嚴(yán)重。在這個(gè)迭代步伐加速的時(shí)代,我們應(yīng)當(dāng)尋找出一種輕資產(chǎn)的藝術(shù)空間,用設(shè)計(jì)將運(yùn)營共和在一起,才能助力企業(yè)無垠的發(fā)展。宴會(huì)是一場(chǎng)龐大的連鎖反應(yīng),是空間設(shè)計(jì)、成本、運(yùn)營、和服務(wù)彼此碰撞的交織體,任何成功企業(yè)的最終呈現(xiàn),都絕非獨(dú)立的,而是彼此相和,于多元聯(lián)動(dòng)中實(shí)現(xiàn)的一種平衡。

Baotou Wanjun Banquet Center is located in Baotou City, Qingshan District, Wenhua Road, located in the prime area of Baotou City, the geographical position is superior, the transportation is very convenient, the project covers an area of 10,500 square meters, construction area of 8,019 square meters, investment of 10 million +, set wedding planning and execution, wedding banquet star catering as one of the theme banquet center. The banquet hotel presents a number of theme banquet halls such as Oscar, Korean, New Chinese, Temple, etc., each theme hall has its own unique design and decoration style, and is equipped with 7 high-end business boxes and 2 themed customized banquet boxes to meet the preferences and needs of different guests. With the increasingly fierce competition in the wedding banquet industry, heavy assets and heavy scale have become the norm in the same industry, and the homogenization of products, services and marketing is becoming more and more serious. In this era of accelerated iteration, we should find an asset-light art space and use design to integrate operations together in order to help the boundless development of enterprises. Banquet is a huge chain reaction, is the space design, cost, operation, and service collision of the intertwined body, the final presentation of any successful enterprise, is by no means independent, but in harmony with each other, in the multi-linkage to achieve a balance.

總平圖 I H.X.DESIGN

建筑外觀圖 I H.X.DESIGN

大堂設(shè)計(jì),滿足賓客的情緒價(jià)值

The lobby is designed to meet the emotional value of guests

大堂,不僅僅要有功能屬性,更要通過視覺美感,滿足客戶的情緒價(jià)值。本設(shè)計(jì)旨在打造一處格調(diào)高雅、環(huán)境舒適的環(huán)境。空間布局上,采用開放式格局,流暢的線條引導(dǎo)賓客視線,營造出通透開闊之感。地面選用深灰色,低調(diào)中盡顯質(zhì)感。接待區(qū)前臺(tái)采用流線型主體,背景動(dòng)態(tài)藝術(shù)玻璃裝置,精致又不乏沉穩(wěn)。休息區(qū)布置了米白色的絨面沙發(fā)與造型簡約的玻璃茶幾等。角落擺放卡通藝術(shù)裝置組合,俏皮而靈動(dòng)。墻面香檳色金屬發(fā)光窗戶,營造出溫馨且格調(diào)十足的氛圍,使賓客踏入大堂便沉醉于這獨(dú)特的格調(diào)之中。

The lobby should not only have functional attributes, but also meet the emotions of customers through space design and visual beauty. The value book is designed to create an elegant, impressive space. In terms of space layout, an open layout is adopted, and smooth lines guide guests' sight, creating a sense of transparency and openness. The floor is dark gray, which is low-key and full of texture. The reception desk of the reception area adopts a streamlined main body with a dynamic plexiglass installation in the background, which is exquisite and calm. The lounge area is furnished with an off-white suede sofa and a simple glass coffee table. In the corner, there is a combination of cartoon art installations, which is playful and smart. Champagne-coloured metal windows create a warm and stylish ambience that invites guests to immerse themselves in this unique atmosphere as soon as they step into the lobby.

手稿圖 I H.X.DESIGN

大堂圖 I H.X.DESIGN

藝術(shù)樓梯,拾級(jí)而上,領(lǐng)略別樣的風(fēng)景

The art staircase, climb the stairs and enjoy a different scenery 

樓梯,不僅僅是連接上下樓層的通道,更是空間中的藝術(shù)雕塑。一群金色的小蜜蜂從頂部傾瀉而下,光影灑在它們小小的身軀上,宛如靈動(dòng)的精靈,為這靜態(tài)的美增添了一抹生動(dòng)的光彩,讓梯級(jí)之間的陰影交織成一幅神秘的畫卷。

The staircase is not only a passage connecting the upper and lower floors, but also an artistic sculpture in the space. A swarm of golden bees poured down from the top, and the light and shadow sprinkled on their small bodies, like agile spirits, added a touch of vivid brilliance to this static beauty, and made the shadows between the steps intertwine into a mysterious picture.

藝術(shù)樓梯 I H.X.DESIGN

電梯間 I H.X.DESIGN

網(wǎng)紅連廊,走進(jìn)儀式感
Internet celebrity corridor, walk into the sense of ceremony
當(dāng)連廊成為秀場(chǎng),讓賓客走進(jìn)儀式感,設(shè)計(jì)的重心在于空間的層次與燈光的搭配,展現(xiàn)一個(gè)儀式感的幸福連廊,作為婚禮儀式的空間,巧妙的利用層層的拱形排列營造沉浸式的體驗(yàn),讓參加婚禮的賓客可以隨處拍照打卡,一眼萬年的走廊,屏住呼吸靜靜的欣賞,走廊增加了卡通藝術(shù)裝置打卡點(diǎn),過道間有溫暖的光影加持,層層疊疊的弧形設(shè)計(jì),通過頂部的鏡面形成倒影,打造秀場(chǎng)儀式感。
When the corridor becomes a show, allowing guests to walk into the sense of ceremony, the focus of the design lies in the level of the space and the matching of lighting, showing a sense of ritual happiness corridor, as the space of the wedding ceremony, the clever use of layers of arch arrangement to create an immersive experience, so that the guests participating in the wedding can take photos everywhere to check in, a glance at the corridor of ten thousand years, hold your breath and quietly appreciate, the corridor has increased the cartoon art device check-in point, there is a warm light and shadow blessing between the corridors, and the layered arc design forms a reflection through the mirror surface at the top. Create a sense of ritual on the runway.

公共通道 I H.X.DESIGN

高端商務(wù)宴請(qǐng),彰顯尊貴與品質(zhì)

High-end business banquets, highlighting dignity and quality
酒店一共配套了7間獨(dú)立高端商務(wù)包廂,美味的食物,重要的人,餐盤之上和至親好友一起享受溫暖的時(shí)光。為了營造出一種尊貴閑雅的氣質(zhì),采用了現(xiàn)代設(shè)計(jì)手法與當(dāng)代東方雅韻相結(jié)合,選擇香檳金色和深色作為基調(diào),多種材質(zhì)的組合,并通過藝術(shù)玻璃屏風(fēng)增加了墻面的立體感,是商務(wù)宴請(qǐng)、親友歡聚的理想之選。

The hotel is equipped with a total of 7 independent high-end business boxes, delicious food, important people, dinner plates and enjoy warm time with relatives and friends. In order to create a noble and elegant temperament, the combination of modern design techniques and contemporary oriental elegance is adopted, the champagne gold and dark colors are selected as the base tone, the combination of a variety of materials, and the three-dimensional sense of the wall is increased by the art glass screen, which is an ideal choice for business banquets and family and friend gatherings.

手稿圖 I H.X.DESIGN

商務(wù)包廂圖 I H.X.DESIGN

主題定制宴請(qǐng)包廂,人間煙火處,一席家宴共敘團(tuán)圓

Theme banquet box, fireworks place, a family banquet to reunite
家是超越舌尖的情感味道,家亦是親緣相伴的家長里短。人間煙火處,最是團(tuán)圓時(shí)一席家宴是舌尖上的溫情享受,也是生活儀式感的傳達(dá)。家宴的味道,不僅是一羹一飯,更是摯友親朋的溫暖情深。當(dāng)家宴遇上百富源便成為一場(chǎng)親朋相聚的珍饈盛宴,熱熱鬧鬧的餐桌邊,美味佳肴伴著歡聲笑語陸續(xù)上桌,一場(chǎng)豐盛的家宴于此開啟

Home is an emotional taste beyond the tip of the tongue, and home is also a parent who is accompanied by kinship. In the fireworks of the world, a family banquet at the time of reunion is the warm enjoyment on the tip of the tongue, and it is also the transmission of the sense of life ritual. The taste of a family banquet is not only a soup and a meal, but also the warmth and affection of close friends. When the family banquet meets PAXF, it becomes a feast for family and friends, and the lively dining table, delicious food accompanied by laughter and laughter is- served one after another, and a sumptuous family banquet begins.

手稿圖 I H.X.DESIGN

主題包廂圖 I H.X.DESIGN

洽談室圖 I H.X.DESIGN

新娘化妝間圖 I H.X.DESIGN

宴會(huì)廳

Architectural Language

1.你理想中的婚禮是什么樣子無論你期待什么風(fēng)格的婚禮在這里都能一一實(shí)現(xiàn),《鳳羽》、《奧斯卡》、《琉森》、《夢(mèng)幻花園》、《云端》、《圣殿》、《軒黛》七大宴會(huì)廳包攬了你所有想要的婚禮場(chǎng)景。
2.而在專業(yè)團(tuán)隊(duì)一站全包式的服務(wù)下讓婚禮每一個(gè)細(xì)節(jié)皆是理想模樣。
3.婚禮的鄭重不止慶典,備婚時(shí)刻亦應(yīng)愉悅優(yōu)雅婚房布置,令你在儀式感中舒緩身心以最佳姿態(tài)迎接人生高光時(shí)刻 。
4.留存珍貴影像,應(yīng)當(dāng)有璀璨奪目的片段,亦要有不落拿白的旖旎芳華,而酒店典雅環(huán)境,正是凝繪光影的理想背景 。

1. What is your ideal wedding likeNo matter what style of wedding you are looking forward to, you can realize it one by one here, "Universal Art Realm", "Splendid Feast", "Midsummer Night", "French Garden", "Swarovski", "Peacock Mystery", "Sky Realm", "Tea Language", "Angel's Dream", nine banquet halls cover all the wedding scenes you want.

 2. Under the one-stop all-inclusive service of the professional team, every detail of the wedding is ideal. 

3. The solemnity of the wedding is not only the celebration, but also the wedding preparation moment should also be pleasant and elegant, so that you can soothe your body and mind in the sense of ceremony and welcome the highlight moment of life with the best attitude. 

4. To retain precious images, there should be dazzling fragments, but also to have a charming fragrance that does not fall into white space, and the elegant environment of the hotel is the ideal background for condensing light and shadow.

手稿圖 I H.X.DESIGN

主題宴會(huì)廳圖 I H.X.DESIGN

項(xiàng)目名稱 | 包頭萬郡宴會(huì)中心
項(xiàng)目地址 | 包頭市青山區(qū)文化路
設(shè)計(jì)時(shí)間 | 2024年
完工時(shí)間 | 2025年
占地面積 | 10150平方米
建筑面積 | 8019平方米
建筑外觀|室內(nèi)|景觀設(shè)計(jì) | 互向建筑空間設(shè)計(jì)有限公司
主創(chuàng)設(shè)計(jì) | 互向設(shè)計(jì)

施工團(tuán)隊(duì) | 亞禾裝飾

[ 原創(chuàng)聲明:本文為結(jié)婚產(chǎn)業(yè)觀察轉(zhuǎn)載;來源:互向設(shè)計(jì);轉(zhuǎn)載請(qǐng)注明作者姓名和來源。文章內(nèi)容系作者個(gè)人觀點(diǎn),不代表結(jié)婚產(chǎn)業(yè)觀察對(duì)觀點(diǎn)贊同或支持。 ]

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